Management Change20 May 2026, 10:22 am
Mahindra & Mahindra Appoints Purnima Lamba as Chief Brand Officer
AI Summary
Mahindra & Mahindra Ltd has appointed Ms. Purnima Lamba as the Chief Brand Officer, effective from September 1, 2026. She will also be part of the Senior Management of the Company. Ms. Lamba will be responsible for shaping and stewarding the Mahindra Group’s corporate brand and communications strategy, ensuring brand consistency across business verticals, and enhancing brand salience in traditional and digital ecosystems. She brings 25 years of experience from Unilever, where she held senior leadership roles.
Key Highlights
- Purnima Lamba appointed as Chief Brand Officer of Mahindra & Mahindra, effective September 1, 2026.
- Lamba will lead the development and execution of Mahindra Group's brand and communications strategy.
- She will oversee brand consistency across diverse business verticals.
- Lamba brings 25 years of experience from Unilever to Mahindra Group.
- Appointment reflects Mahindra's focus on building a purpose-driven corporate brand.
Price Impact
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