New LaunchMay 18, 2026, 09:03 AM
22nd Century Group Launches Pinnacle Pure Cigarettes
AI Summary
22nd Century Group, Inc. announced the launch of Pinnacle Pure, a new tobacco and water style combustible cigarette, further expanding its Pinnacle branded product line. This new product is expected to be available in over 2,000 locations through top national retailers, with its launch anticipated in the second quarter of 2026. The company expects Pinnacle Pure to contribute high margins and strengthen the overall economics of the Pinnacle portfolio, reinforcing its position as a scaled supplier in the tobacco market.
Key Highlights
- 22nd Century Group launched Pinnacle Pure, a new tobacco and water style combustible cigarette.
- Pinnacle Pure is expected to be sold through multiple top national retailers and over 2,000 locations.
- The launch of Pinnacle Pure is expected in the second quarter of 2026.
- Pinnacle Pure is expected to have a high-margin contribution.
- The launch builds on the Pinnacle VLN® expansion into 150 stores in metro New York and northern New Jersey.
- The Pinnacle portfolio now includes six styles of conventional cigarettes, two styles of VLN® cigarettes, two styles of moist snuff, and multiple flavor cigarillos.
Price Impact
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