ExpansionJul 31, 2026, 08:34 AM
AMASS Summer Water Rosé Expands to 37 Costco; #1 Domestic Rosé $15-20
AI Summary
AMASS Brands Group announced the expansion of its Summer Water Rosé into 37 Costco locations across California, building on its national retail presence. The brand's 2025 vintage received 92 points and a 'Best Buy' designation from Wine Enthusiast, marking its sixth consecutive vintage rated 90 points or higher. New Nielsen data confirms Summer Water as the best-selling domestic rosé in the $15–20 price tier nationally, holding a 17.3% market share.
Key Highlights
- Summer Water Rosé expanded into 37 Costco locations across California.
- 2025 vintage awarded 92 points and 'Best Buy' by Wine Enthusiast.
- Sixth consecutive Summer Water vintage rated 90 points or higher.
- Best-selling domestic rosé in the $15–20 price tier nationally.
- Holds 17.3% share of the domestic rosé category ($15–20 tier).
- Outsells next-largest domestic rosé in its price point by over 20%.
- Ranks 6th among 613 rosés nationally in the $15–20 range.
- Ranks 17th among 2,144 rosé brands across all price tiers in the U.S.
Price Impact
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