New LaunchApr 27, 2026, 04:02 PM
ASUR Launches AsureWorks, a New Done-For-You Payroll & HR Service
AI Summary
Asure Software, Inc. (ASUR) launched AsureWorks, a new "done-for-you" service where Asure specialists manage payroll and HR administration for clients. This service complements AsureCentral, the company's existing software platform, offering employers a choice between self-service and fully managed solutions. AsureWorks aims to address the growing complexity of payroll and HR, providing clients with specialist support while allowing them to retain full control as the employer of record. The company expects AsureWorks to generate additive recurring revenue.
Key Highlights
- ASUR launched AsureWorks, a new managed service for payroll and HR administration.
- AsureWorks offers "done-for-you" payroll processing, tax filing, and HR documentation.
- The new service operates on the same AsureCentral platform, powered by Luna AI.
- Clients remain the employer of record and retain full control over workforce decisions.
- AsureWorks is a flexible alternative to PEOs, not requiring co-employment or bundled benefits.
- CEO Pat Goepel expects AsureWorks to generate additive recurring revenue.
- The service addresses client demand for outsourced solutions due to increasing administrative complexity.
Price Impact
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