Coca-Cola Appoints Sedef Salingan Sahin as Chief Digital Officer, Henrique Braun as CEO, Manolo Arroyo to Lead Customer and Commercial Leadership

Coca-Cola announced leadership changes, including the creation of a new Chief Digital Officer role to be filled by Sedef Salingan Sahin, currently President of the Eurasia and Middle East Operating Unit. Henrique Braun was elected Chief Executive Officer, and Customer and Commercial Leadership responsibilities will transfer to Manolo Arroyo. These changes reflect a strategic shift in leadership and focus on digital transformation and customer engagement.