PartnershipMay 21, 2026, 09:09 AM
Ethos Partners with David Ortiz for National Life Insurance Campaign
AI Summary
Ethos, a leading life insurance technology company, announced a new partnership with baseball icon David Ortiz. Ortiz will feature in a national campaign, sharing his personal story to highlight the importance of life insurance and how Ethos makes it simple and accessible. The initiative aims to address the significant number of uninsured or underinsured Americans by promoting financial protection through an easy-to-use digital platform.
Key Highlights
- Ethos announced a new partnership with baseball icon and 3x world champion David Ortiz.
- Ortiz will share his personal story to raise awareness about life insurance as essential financial protection.
- The national campaign will focus on education and action, airing across television and digital platforms.
- Ethos aims to make life insurance simple, fast, and accessible through a fully digital experience with no medical exams.
- Nearly 100 million American adults are uninsured or underinsured, highlighting the need for increased awareness.
- The partnership leverages Ortiz's trusted figure to spark conversations about financial protection and long-term security.
Price Impact
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