Business UpdateMay 19, 2026, 04:02 AM

Hagerty's Broad Arrow Auction Achieves €40.8M Sales at Villa d’Este

AI Summary

Broad Arrow Auctions, driven by Hagerty, announced the successful completion of its second annual Concorso d’Eleganza Villa d’Este Auction, generating €40.8 million in sales with an 87 percent sell-through rate. The event, held from May 16-17, 2026, saw over 70 percent growth in bidder registration from 31 countries. Top sales included a 2023 Ferrari Daytona SP3 for €6.25 million and a 1990 Ferrari F40 for €2.93 million.

Key Highlights

Broad Arrow Auctions' Concorso d’Eleganza Villa d’Este Auction generated €40.8 million in total sales.
The auction achieved a strong sell-through rate of 87 percent for 75 collector cars.
Bidder registration grew by over 70 percent compared to the 2025 sale, with bidders from 31 countries.
A 2023 Ferrari Daytona SP3 was the top seller, fetching €6,250,000.
A 1990 Ferrari F40 sold for €2,931,250.
The Ultimate R34 Skyline GT-R Collection sold for a combined €1,517,000.
A 2015 Porsche 918 Spyder Weissach Package achieved €2,256,250.

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HGTY

Specialty Insurers

Hagerty, Inc.

Price Impact