Business UpdateJun 11, 2026, 08:32 AM
Phunware Appoints Sales Director, Previews AI Platform at HITEC
AI Summary
Phunware announced the appointment of Brent McMahan, a hospitality technology veteran, as Senior Director of Sales to lead its expanding sales efforts. The company will showcase enhancements to its Guest Intelligence Platform at HITEC North America 2026, including live demonstrations of its AI Itinerary Builder and a preview of its Location-Aware Data Layer. Phunware also reported strong guest engagement with its AI Concierge module, exceeding internal forecasts by approximately 40% since its commercial release in January 2026. These strategic moves aim to boost guest engagement and ancillary revenue for hospitality clients.
Key Highlights
- Phunware appointed Brent McMahan, formerly of FLYR Hospitality, as Senior Director of Sales.
- McMahan brings over a decade of experience in hospitality technology and revenue strategy.
- Company will exhibit at The Hospitality Industry Technology Exposition and Conference (HITEC) North America 2026 from June 15-18.
- Phunware will demonstrate its AI Itinerary Builder and preview its Location-Aware Data Layer at HITEC.
- The AI Concierge module, commercially released in January 2026, is generating approximately 40% above internal forecast engagement.
- New AI-enabled capabilities are designed to increase guest engagement and ancillary revenue for hospitality customers.
Price Impact
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