New LaunchApr 28, 2026, 07:02 AM
RYTHM's Señorita Launches 1777 Non-Alcoholic Hemp-Derived THC Spirit
AI Summary
RYTHM, Inc.'s brand Señorita, known for its THC margaritas, has launched "1777," its first non-alcoholic hemp-derived THC spirit. Available in a 750mL bottle, 1777 offers 10mg of hemp-derived THC per 1.5 fl oz serving, providing a new, familiar way for consumers to enjoy THC. This expansion into the fast-growing THC spirits category builds on Señorita's innovation, following its 2025 launch of Ranch Water, and is available for direct-to-consumer purchase and nationwide distribution.
Key Highlights
- Señorita launched 1777, a new non-alcoholic hemp-derived THC spirit.
- 1777 is available in a 750mL bottle.
- Each 1.5 fl oz serving of 1777 contains 10mg of hemp-derived THC.
- This is the first non-alcoholic hemp-derived THC spirit from a RYTHM, Inc. brand.
- 1777 is available for direct-to-consumer e-commerce and nationwide distribution.
- Señorita previously launched Ranch Water in 2025.
- Señorita's existing canned products come in 5mg or 10mg THC options.
Price Impact
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