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Multi-Sector Companies
New LaunchJun 4, 2026, 11:01 AM

Xcel Brands launches OFF/DUTY by Coco Rocha, new fashion brand on QVC

AI Summary

Xcel Brands announced the launch of OFF/DUTY by Coco Rocha, a new elevated fashion and accessories brand developed in partnership with supermodel Coco Rocha. The collection, inspired by Rocha's extensive career, focuses on effortless sophistication, versatility, and comfort for everyday life. It will debut on QVC, aiming to provide accessible, luxury-inspired style to customers.

Key Highlights

  • Xcel Brands launched OFF/DUTY by Coco Rocha, a new elevated fashion and accessories brand.
  • The brand was created in partnership with internationally renowned supermodel Coco Rocha.
  • The OFF/DUTY collection is set to debut on QVC.
  • The collection is inspired by Coco Rocha's two decades in fashion, focusing on versatile and comfortable everyday wear.
  • The brand aims to offer luxury-inspired style and everyday versatility to consumers.