New Launch7 April 2026 at 10:03 am
Birla Estates Clocks Over INR 1,600 Crores in Bookings Within a Month of Launch at Birla Arika Phase 2, Gurugram
AI Summary
Birla Estates, a wholly owned subsidiary of Aditya Birla Real Estate Limited, has achieved bookings exceeding INR 1,600 crores for its luxury project, Birla Arika Phase 2 in Sector 31, Gurugram. Nearly 97% of the residences-152 of 156 units-were sold within a month of launch, underlining strong buyer confidence in the brand's luxury developments in Gurugram. The project features four exclusive clubs, each offering distinct and immersive lifestyle experiences tailored to diverse resident needs.
Key Highlights
- Birla Estates achieved bookings exceeding INR 1,600 crores for Birla Arika Phase 2 within a month of launch
- Nearly 97% of the residences were sold, indicating strong buyer confidence
- The project is strategically located in Central Gurugram, one of the city's most established and well-connected residential micro-markets
- The project features four exclusive clubs, each offering distinct and immersive lifestyle experiences
- Birla Estates has a strong presence in NCR with a growing portfolio of premium and luxury residential developments