Business UpdateMay 15, 2026, 01:02 PM
Medifast's OPTAVIA Program Clinically Proven for Quality Weight Loss
AI Summary
Medifast's OPTAVIA program is highlighted for its science-backed, coach-guided approach to metabolic health, focusing on quality weight loss through visceral fat reduction and lean mass preservation. Clinical research, including 18 randomized controlled trials, supports the program's effectiveness, showing participants on the Optimal Weight 5 & 1 Plan® achieved a 14% reduction in visceral fat and retained 98% of lean mass. The program also emphasizes the significant role of coaching, with participants losing up to 10 times more weight and 17 times more fat with coach support.
Key Highlights
- OPTAVIA's clinical approach is supported by 18 randomized controlled trials.
- Research portfolio includes 30+ scientific studies and 40+ peer-reviewed publications.
- Optimal Weight 5 & 1 Plan® achieved a 14% reduction in visceral fat over 16 weeks.
- Participants on the Optimal Weight 5 & 1 Plan® retained 98% of lean mass.
- Participants with a coach lost up to 10 times more weight and 17 times more fat.
- A multicenter study showed fat mass represented 80% or more of total weight lost from 12 weeks onward.
Price Impact
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