Prenetics Appoints Comfrt CEO Hudson Leogrande to Board
Prenetics Global Ltd announced the appointment of Hudson Leogrande, Founder and CEO of the multi-billion-dollar DTC brand Comfrt, to its Board of Directors as an independent director. This strategic move aims to leverage Mr. Leogrande's expertise in social commerce to accelerate the expansion of Prenetics' premium health and longevity brand, IM8, across TikTok Shop and Meta. IM8 has demonstrated rapid growth, reaching $100 million in annualized recurring revenue in 11 months and is projected to hit $250 million to $300 million ARR by the end of 2026, with Prenetics raising its full-year 2026 IM8 revenue guidance to $190 million to $210 million. The appointment also enhances corporate governance, with three of four directors now being independent.
Key Highlights
- Hudson Leogrande, Founder & CEO of Comfrt, appointed to Prenetics Board as independent director.
- Comfrt, under Leogrande, is projected to exceed $1 billion in annual revenue in 2026.
- IM8 reached $100 million in annualized recurring revenue (ARR) in just 11 months.
- IM8 is projected to reach $250 million to $300 million ARR by the end of 2026.
- Prenetics raised full-year 2026 IM8 revenue guidance to $190 million to $210 million.
- Leogrande's expertise will accelerate IM8's expansion across TikTok Shop and Meta.
- Three of Prenetics' four directors are now independent, reinforcing corporate governance.
- David Vanderveen resigned from the Prenetics Board concurrent with Leogrande's appointment.
Price Impact
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