DealsJun 10, 2026, 04:04 AM
VEON's Banglalink Secures World Cup 2026 Streaming Rights for Bangladesh
AI Summary
VEON Ltd. announced that its Bangladeshi digital operator, Banglalink, has secured exclusive streaming rights for the World Cup 2026. All 104 matches will be available live on Toffee, Banglalink's digital entertainment platform, across various devices. This move aims to strengthen Toffee's position as a leading live sport destination in Bangladesh, building on the platform's success with over 15 million viewers for the 2022 World Cup final. Fans can access the tournament through various subscription packages and internet packs.
Key Highlights
- Banglalink secured streaming rights for World Cup 2026 in Bangladesh.
- All 104 matches will stream live on Toffee, Banglalink's digital platform.
- Over 15 million people watched the 2022 World Cup final on Toffee in Bangladesh.
- Fans can access matches via subscription packages on Toffee, MyBL Super App, and RYZE.
- Other Banglalink customers can use eligible 30-day internet packs.
- Toffee, an operator-agnostic platform, was launched by Banglalink in 2019.
Price Impact
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