New LaunchJun 11, 2026, 07:01 AM
VEON's Uklon Launches In-App Store for Flower Delivery in Kyiv
AI Summary
VEON Ltd. announced that its subsidiary Uklon, a ride-hailing service in Ukraine, has launched Uklon Store, marking its entry into in-app commerce. The new service initially offers same-day flower deliveries in Kyiv, operating as a marketplace for independent florists. This expansion leverages Uklon's existing 5.1 million active users and its delivery infrastructure, aligning with VEON's strategy to deepen customer engagement and open new digital revenue streams beyond connectivity and mobility.
Key Highlights
- VEON's Uklon launched Uklon Store, its first move into in-app commerce.
- The initial offering is same-day flower delivery in Kyiv.
- Uklon Store operates as a marketplace for third-party merchants, with Uklon providing delivery.
- The service leverages Uklon's 5.1 million active users as of 1Q 2026.
- It aims to expand Uklon's role in customers' daily lives beyond mobility and logistics.
- This launch is part of VEON's digital operator strategy to build new services and revenue streams.
Price Impact
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