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Management ChangeJun 17, 2026, 09:01 AM

WeShop Appoints Maria Weaver as CEO and Board Member

AI Summary

WeShop Holdings Limited announced the appointment of Maria Weaver as its new Chief Executive Officer and a member of the Board of Directors, effective June 15, 2026. Ms. Weaver brings extensive experience in consumer platform leadership, digital transformation, and scaling global businesses from her 30-year career, including senior roles at HBO and Warner Music Experience. Her appointment is a key step in WeShop's strategy to build a substantial presence in the United States, which is seen as the cornerstone for its global growth. Former CEO Paul Ellerbeck will transition to a continuing operational role on the Board.

Key Highlights

  • WeShop appointed Maria Weaver as Chief Executive Officer, effective June 15, 2026.
  • Ms. Weaver also joins the Board of Directors.
  • She brings 30 years of experience in media, entertainment, and technology, including HBO and Warner Music Experience (WMX).
  • As Global President of WMX, Ms. Weaver grew revenue from $300 million to over $650 million.
  • Outgoing CEO Paul Ellerbeck will continue in an operational role on the Board.
  • Her appointment is crucial for WeShop's US expansion and global growth strategy.