Tilray Brands, Inc.

Tilray Medical announced that its UK-based Lyphe Clinic will participate in Armed Forces Weekend in Aldershot to promote its 'Lyphe for Veterans' access program. This initiative aims to expand responsible, regulated medical cannabis access for UK veterans aged 18 and over by removing financial barriers, covering consultation and prescription fees. The event, expected to attract 20,000-40,000 attendees, highlights Tilray Medical's commitment to a connected UK healthcare platform following its acquisition of Lyphe Group in April 2026.

Montauk Brewing Co., a brand by Tilray Brands, Inc., is celebrating its 14th anniversary with a special event at its Brew Barn in Montauk, NY. The celebration includes the release of a limited-edition Jalapeño Watermelon Ale and a community beach cleanup. Additionally, Montauk Brewing announced plans to open a second location in Port Jefferson next month, expanding its presence.

Tilray Brands' subsidiary, Scottish craft brewer BrewDog, is reopening its Inverurie location on Saturday, June 27th, as a community-first venue. The bar will implement a new "Community Champions" model to foster local engagement, events, and partnerships, piloting this approach for up to one year. This initiative follows strong local support and a proposal from Inverurie residents to renew the bar's role in the community. Additionally, BrewDog continues to refresh its UK bars, having recently launched 24 Tilray-owned American craft beers and a new food and drink menu.

Tilray Brands' subsidiary, Breckenridge Distillery, announced two top honors at the San Francisco World Spirits Competition. Breckenridge Rum Cask Finish received the prestigious Double Gold with 97 points, while Breckenridge Honey Whiskey was awarded a Gold Medal. These accolades highlight the distillery's commitment to quality and innovation in American whiskey production.

Tilray Brands, Inc. announced that its subsidiary, BrewDog, is launching a major promotional campaign offering a £1 million bar tab for free pints. This offer will be activated if England, Scotland, or the United States reaches the final of the world's biggest football tournament. Fans can claim up to two free pints at participating Tilray-owned BrewDog pubs and other brewpubs, aiming to leverage sports to unite communities and enhance brand engagement.

Tilray Brands' subsidiary, BrewDog, announced record fan turnout and double-digit sales growth across its UK bar network during the FIFA World Cup. The tournament fueled strong food and beverage sales, with Tilray's American craft beer portfolio, including SweetWater, Montauk, and Blue Point, selling out initial allocations and requiring immediate reorders. BrewDog's platform also demonstrated strength with early excitement for the Hi*Ball Energy Drink launch, while its own core brands like Punk IPA continued to perform strongly.

Breckenridge Distillery, a subsidiary of Tilray Brands, Inc., announced the limited release of its Single Barrel Bourbon Collection. This collection features 12 unique single barrels, each aged a minimum of five years and hand-proofed to highlight individual flavors. The bourbons will be available in Colorado retailers starting June 17, 2026, with prices ranging from $69.99 to $89.99. Quantities are extremely limited.

Tilray Brands, Inc. has officially launched its Hi*Ball Sparkling Energy Water in the United Kingdom, now available through Amazon UK and BrewDog.com. The new energy drink offers a clean alternative with 100mg of natural caffeine, B vitamins, guarana, and ginseng, while being free from sugar, calories, and artificial sweeteners. This launch targets the rapidly growing UK functional energy and water sectors, catering to consumer demand for healthier beverage options. Tilray Brands also announced plans for future expansion of the Hi*Ball brand across Europe, the Middle East, Africa, and Asia Pacific.

Tilray Brands' subsidiary, BrewDog, has launched its Father's Day campaign across the U.K., offering gift-ready beer, customizable cans, and special bar experiences. The initiative includes popular brews, branded merchandise, and the return of the "Dads Eat Free" offer, which will be available throughout the weekend of June 20-21, 2026, in BrewDog bars. This campaign aims to provide a unique celebration, building on the success of last year's "Dads Eat Free" event that saw bars reach full capacity.

BrewDog, a subsidiary of Tilray Brands, announced its U.S. summer soccer programming, positioning its bars as prime destinations for fans to watch the global soccer tournament. Locations in Las Vegas and Ohio will offer live match screenings, special drink and food deals, and a high-energy atmosphere. The initiative aims to bring fans together for shared viewing experiences and includes a chance to win a custom BrewDog cooler.