AWL Agri Business Acquires 'Madhur' Sugar Brand

AWL Agri Business Limited has acquired 'Madhur', a leading Indian sugar brand, expanding its portfolio of trusted food essentials. This strategic move reinforces AWL's commitment to serving Indian households with a comprehensive range of everyday food products. Madhur, known for its purity and hygiene standards, complements AWL's existing brands like Fortune and Kohinoor. The acquisition leverages AWL's extensive distribution network, manufacturing capabilities, and market expertise to further penetrate the Indian market and strengthen its position as a leading FMCG company. AWL aims to enhance Madhur's reach while maintaining its established quality and consumer trust.