Anjani Portland Cement Rebrands to Chettinad Cement

Anjani Portland Cement Ltd. and its subsidiary Bhavya Cements Private Limited are transitioning their brand names to 'Chettinad Cement' as part of a group-level brand harmonization initiative by their parent company, Chettinad Cement Corporation Private Limited (CCCPL). This move aims to unify brand equity, improve market visibility, optimize efficiencies, and leverage the established Chettinad group brand recall. The transition is phased and does not affect the legal identity of Anjani Portland Cement as a listed entity. A senior marketing executive has also been transferred to the parent company.