Acquisitions29 Dec 2025, 10:13 am
Arvind Fashions to Acquire Flipkart's Stake in Arvind Youth Brands for Rs 135 crores
AI Summary
Arvind Fashions Limited, India's leading casual wear and denim company, has announced its decision to acquire Flipkart Group's stake in Arvind Youth Brands Pvt. Ltd. for Rs 135 crores, making it a wholly owned subsidiary. The partnership between Arvind Fashions and Flipkart has helped Flying Machine become one of the top casual wear brands on digital platforms over the last five years. Flying Machine, an iconic Indian denim brand with a 40-year legacy, has been retailing on digital channels for over a decade and is known for its strong design sensibilities and youth appeal.
Key Highlights
- Arvind Fashions to acquire Flipkart's stake in Arvind Youth Brands for Rs 135 crores
- Flying Machine is a top casual wear brand on digital platforms
- Flying Machine has a 40-year legacy and strong design sensibilities
- Arvind Fashions is India's leading casual wear and denim company
- Flipkart has supported Flying Machine's growth on digital channels