
Partnership15 Apr 2024, 04:53 pm
Bodhi Tree Multimedia Ltd Announces Foray into Bhojpuri Content Market, Partners with MJ Creative Studio
AI Summary
Bodhi Tree Multimedia Ltd (BTML) has announced its entry into the Bhojpuri content market. After successful runs in Television and OTT with shows like Class (Netflix) and Main Hoon Aparajita (Zee), BTML is now scaling up its content creation vertical. The Indian media and entertainment industry is expected to grow to $55-70 billion by 2030, driven mainly by regional content. BTML has formed a partnership with Manish Jain and Ved Prakash Tiwari for developing and creating a wide-ranging slate for films, television, events and OTT. Founder and Managing Director, Mautik Tolia stated that BTML aims to cater to the growing demand for Bhojpuri content with a focus on quality.
Key Highlights
- Bodhi Tree Multimedia Ltd (BTML) enters the Bhojpuri content market
- Formed partnership with Manish Jain and Ved Prakash Tiwari
- Scaling up content creation vertical in response to industry growth
- Partnership aims to create a wide-ranging slate for films, television, events and OTT
- BTML's Founder and Managing Director Mautik Tolia aims to cater to the growing demand for Bhojpuri content with a focus on quality