Brand Concepts Ltd Enters Licensing Contract with ABG Juicy Couture LLC for Women’s Handbags and Travel Accessories

Brand Concepts Ltd has entered into a long-term licensing contract with ABG Juicy Couture LLC to launch Travel & Fashion Accessories of the iconic fashion and lifestyle brand, Juicy Couture in India. The company will design, manufacture, and retail Women’s Handbags, Small Leather Goods, Travel Gear, Socks & Caps across all channels in India. The aim is to leverage the Juicy Couture brand name and position as a leading lifestyle brand, and establish competencies in operating a robust omni-channel retail network, while also scaling local manufacturing and driving sourcing efficiencies. The Juicy Couture brand is identified as a casual luxury brand, featuring athletic and lifestyle apparel for women, girls and babies, as well as handbags, shoes, intimates, swimwear, accessories and jewelry.