Central Bank of India Partners with Aditya Birla Sun Life AMC for Mutual Fund Distribution

Central Bank of India has entered into a distributorship agreement with Aditya Birla Sun Life AMC Limited (ABSLAMC) to distribute their Mutual Fund products to its customers on a DIY model. ABSLAMC, incorporated in 1994 and led by Aditya Birla Capital Limited and Sun Life (India) AMC Investments Inc., offers various mutual fund products and multiple alternate strategies. With a pan-India presence and a total AUM of 23,247 billion, ABSLAMC is one of India's leading asset managers, serving around 7.98 million investor folios.