New Launch9 Dec 2025, 10:37 am
Birla Estates Achieves Record Sales of INR 1,800 Crores in 24 Hours with Birla Pravaah in Gurugram
AI Summary
Birla Estates Pvt. Ltd., a wholly owned subsidiary of Aditya Birla Real Estate Limited, announced a record sales achievement of approximately INR 1,800 Crores with its premium residential project Birla Pravaah in Sector 71, Gurugram. The project, comprising of 492 units, has been fully sold out within 24 hours of launch, marking a significant milestone for the brand and further reaffirming its strong growth momentum in the NCR market.
Key Highlights
- Birla Pravaah received an exceptional response from homebuyers, selling out all 492 units within 24 hours of launch.
- The project is strategically located on Gurugram’s Southern Peripheral Road, offering excellent connectivity to NH48, Golf Course Extension, Sohna Road and the Dwarka Expressway.
- Birla Pravaah is an Indian Green Building Council (IGBC) Gold pre-certified project, offering spacious 3 BHK and 3 BHK + Utility residences.
- The project offers a seamless blend of expansive open greens and thoughtfully designed residential towers, with nearly 70% of the development dedicated to vibrant open spaces.
- This success comes on the heels of the exceptional performance of Birla Arika, where Phase 1 recorded sales of approximately INR 3000 Cr across nearly 300 units.