New Launch8 May 2024, 03:31 pm
GTPL Hathway Limited Launches Industry-First Linear Television Content on Samsung Connected TVs with TVKey Cloud
AI Summary
GTPL Hathway Limited, India's largest Multi-System Operator (MSO), has announced the launch of Linear Television content on Samsung Connected TVs via TVKey Cloud. This marks a significant milestone as it allows consumers to access linear content without a separate set-top box, providing a streamlined viewing experience and potential savings of up to INR 2,000. The integration of TVKey into GTPL's offerings unlocks a new channel to market and ensures secure access to premium content.
Key Highlights
- GTPL introduces Linear Television content on Samsung Connected TVs via TVKey Cloud
- Subscribers can access secure linear content without a separate set-top box
- Offering introduces potential savings of up to INR 2,000 to consumers
- TVKey integration provides a new market channel and secure access to premium content
- Alignment with consumers' evolving viewing habits