Hero MotoCorp Unveils VIDA DIRT.E K3: An Adaptive Electric Motorcycle for Young Riders

Hero MotoCorp, the world's largest manufacturer of motorcycles and scooters, has introduced VIDA DIRT.E K3, a size-adaptive electric motorcycle designed for young riders aged 4-10 years. The motorcycle, priced at INR. 69 990 for the first 300 units, is the first product in the newly created off-road line, DIRT.E. It offers a three-stage adjustable system that transforms the motorcycle as the rider grows, ensuring consistent ergonomics and building stable, long-term motorcycling foundations. The DIRT.E K3 is designed at the Hero Tech Centre Germany (HTCG) and the Centre of Innovation and Technology (CIT), Jaipur, and will be produced at the state-of-the-art, green manufacturing facility in Tirupati, Andhra Pradesh.