Manomay Tex India Ltd Enters Denim Apparel Segment with E-Commerce Platform Launch

Manomay Tex India Limited has soft-launched its e-commerce platform, marking a strategic shift from being a leading denim fabric manufacturer to a vertically integrated fibre-to-fashion entity. This initiative, under the consumer brand 'Manomay -— India’s First Denim CoreWear Brand,' offers products such as denim formal pants, jeans, shorts, cargos, and lowers, aligning with the company's long-term strategy to diversify revenue streams, deepen consumer engagement, and strengthen the brand’s presence in premium denim categories.