Mini Diamonds India Ltd Launches Exclusive Online Store for Lab Grown Diamond Jewellery

Mini Diamonds (India) Limited has announced the launch of its exclusive e-commerce platform, NamraJewels.com, on Monday, 4th August 2025. This digital initiative aims to expand the company's presence in the direct-to-consumer retail segment for lab-grown diamond jewelry. The online store will offer a wide range of 14KT BIS Hallmarked and IGI Certified lab-grown diamond jewelry, catering to the evolving preferences of modern consumers seeking ethically sourced and affordable luxury. The platform enhances accessibility for customers across India and overseas, offering a seamless and secure shopping experience, along with flexible payment options. The launch of NamraJewels.com is expected to complement MDIL’s existing retail and distribution channels, while also contributing to improved margins and long-term profitability by leveraging the operational efficiencies of digital commerce.