New Launch17 Jan 2024, 10:18 pm
Nazara Technologies to acquire stake in influencer platform Kofluence
AI Summary
Nazara Technologies Limited has announced the acquisition of 10.77% stake in Kofluence Tech Private Limited, a leading social media influencer-led marketing-tech platform, through a share swap. The partnership aims to launch an influencer-driven game discovery platform and community.,
Key Highlights
- Nazara Technologies to acquire stake in Kofluence
- Partnership to launch influencer-driven game discovery platform and community
- Aimed at enhancing game visibility and targeted marketing