PC Jeweller Ltd Receives Approval from Uttar Pradesh Government for Franchise Brand Onboarding

PC Jeweller Ltd has received approval from the Directorate of Industries and Enterprises Promotion, Government of Uttar Pradesh, to be onboarded as a Franchise Brand on the CM-YUVA Portal. This approval is a part of the CM-YUVA campaign, which aims to promote entrepreneurship and boost employment generation through technical innovation, skill development, e-commerce promotion, and digital services. PC Jeweller Ltd proposed to support trained goldsmith entrepreneurs in rural/semi-urban Uttar Pradesh for establishing 1,000 jewellery retail franchisee units, which would provide financially sound employment and self-employment opportunities and empower aspiring jewellery entrepreneurs. The Company's proposal has been approved, combining the trust of an established brand with modern digital selling tools to ensure scalability, visibility, and sustainability.