Partnership17 Jun 2025, 06:41 pm
Popular Vehicles Expands into Punjab with BharatBenz in Partnership
AI Summary
Popular Vehicles & Services Limited, a leading automotive dealership player in India, has announced that its subsidiary, Prabal Motors Pvt. Ltd., has received a Letter of Intent (LOI) to establish eight state-of-the-art 3S facilities for BharatBenz in Punjab. This move marks Popular Vehicles' entry into the Punjab market and represents a significant step in expanding its footprint in Northern India. The integrated facilities, strategically spread across eight locations, will house showrooms, bodyshops, spare parts distribution, and pre-owned car operations under one roof, representing a cumulative investment of approximately 213 crores.
Key Highlights
- Popular Vehicles to establish eight state-of-the-art 3S facilities for BharatBenz in Punjab.
- This move marks Popular Vehicles' entry into the Punjab market and expands its footprint in Northern India.
- The facilities represent a cumulative investment of approximately 213 crores.
- The partnership strengthens Popular Vehicles' relationship with the BharatBenz brand.
- Punjab becomes the third key state in Popular Vehicles' BharatBenz dealership network, following Tamil Nadu and Maharashtra.