Divestment26 Jan 2026, 02:12 pm
PVR INOX divests 4700BC to Marico for INR 226.8 crore
AI Summary
PVR INOX Limited has entered into definitive agreements to monetise its entire stake in Zea Maize Private Limited, one of India’s leading premium snacking companies operating under the 4700BC brand, to Marico Limited for a total consideration of INR 226.8 crore. This transaction is expected to be accretive to PVR INOX’s profit, free cash flow, and return ratios.
Key Highlights
- PVR INOX divests its entire stake in Zea Maize Private Limited to Marico Limited for INR 226.8 crore.
- 4700BC is one of India’s leading premium snacking companies with a strong multi-channel presence across modern retail, digital commerce, and institutional channels.
- The transaction enables 4700BC to benefit from Marico’s sharper FMCG focus, deeper distribution reach, and accelerated new product launches.
- PVR INOX will continue to focus on its core cinema exhibition business after the divestment.
- Axis Capital acted as the exclusive financial advisor and Shardul Amarchand Mangaldas & Co acted as the legal advisor to PVR INOX for this transaction.