New Launch3 Mar 2026, 01:54 pm
RateGain Consolidates MarTech Capabilities Under Sojern, Creating the World’s Largest Source of Travel Intent Data
AI Summary
RateGain Travel Technologies Limited, a global leader of Al-powered SaaS solutions for the travel and hospitality industry, has announced the strategic unification of Adara and Sojern into a single global entity operating under the Sojern brand. This unified platform will deliver predictive traveler insights and multichannel engagement at global scale, bringing together complementary strengths and deepening product depth to reinforce differentiation in the global travel technology landscape.
Key Highlights
- RateGain consolidates Adara and Sojern under the Sojern brand, creating the world’s largest source of travel intent data.
- The unified platform will deliver predictive traveler insights and multichannel engagement at global scale.
- This strategic alignment brings together complementary strengths and deepens product depth in the global travel technology landscape.
- Sojern will retain the Adara workforce under newly organized leadership.
- RateGain is creating the industry's most comprehensive Al-powered growth platform to help hospitality and travel companies maximize direct bookings.