Shalimar Paints Ltd. Announces 10% Growth and Modernization Plan in Annual Report

Shalimar Paints Ltd., the oldest Paint Company in India, has reported a double-digit growth of 10% in the past year, gaining market share in both decorative and industrial spaces. The company is investing in modernizing its plants and increasing production capacities, automation, and productivity improvements at its three plants in Sikandrabad, Nashik, and Chennai. This investment is part of the company's 'Shalimar 2.0' strategy, which aims to make the brand modern, vibrant, and technologically driven. The company has also launched promising products in the emulsion and waterproofing category. Despite rising costs and intense competition, the company is focused on improving market share and profitability. The company is also using technology and AI to facilitate communication and interaction with painters, dealers, and last-mile customers.