
Deals28 Jan 2026, 05:31 pm
Sula Vineyards: India—EU FTA Sees Limited Impact on Indian Wine Industry
AI Summary
Sula Vineyards, India's largest wine producer, has welcomed the Indian government's historic trade agreement with the EU. The agreement establishes a minimum import price of €2.5 per 750 ml bottle CIF, protecting over 90% of Indian wines. The first duty reduction for European wines is expected after one year, gradually tapering over a 7-10 year period. Sula, with its strong portfolio and loyal consumer base, expects only a limited impact from the agreement.
Key Highlights
- India—EU FTA establishes a minimum import price of €2.5 per 750 ml bottle CIF
- Over 90% of Indian wines, priced below X1,500 per bottle, are protected
- Phased approach for European wines duty reductions over a 7-10 year period
- Sula Vineyards expects limited impact from the agreement
- Sula Vineyards is India's largest wine company, commanding over 50% of the domestic premium wine market