MoU10 Feb 2025, 05:28 pm
Thomas Cook India Partners with Georgia National Tourism Administration to Boost Travel
AI Summary
Thomas Cook India Limited, a leading omnichannel travel services company, has signed an MOU with the Georgia National Tourism Administration (GNTA) to boost travel from the high-potential India market to Georgia. The partnership aims to showcase Georgia's attractiveness, accessibility, and affordability, and will focus on creating awareness, building inspirational content, promoting MICE, and joint marketing collaborations. The initiative is expected to drive increased visitations to Georgia, leveraging Thomas Cook India’s leadership position and its diversity of segments across Leisure and MICE.
Key Highlights
- Thomas Cook India Limited has signed an MOU with the Georgia National Tourism Administration (GNTA) to boost travel from the India market to Georgia.
- The partnership aims to showcase Georgia's attractiveness, accessibility, and affordability.
- The initiative will focus on creating awareness, building inspirational content, promoting MICE, and joint marketing collaborations.
- Thomas Cook India’s leadership position and its diversity of segments across Leisure and MICE will be leveraged for this partnership.
- The partnership is expected to drive increased visitations to Georgia.