New Launch19 Jan 2026, 10:56 am
Imperial Blue Whisky Registers Strong Debut Under Tilaknagar Industries
AI Summary
Leading Indian-Made Foreign Liquor (IMFL) manufacturer, Tilaknagar Industries Limited (TI), reported a strong kick-off for Imperial Blue whisky under its fold as the brand registered primary sales of 1.79 million cases in December 2025, the first month under the TI banner. Excluding Imperial Blue, TI’s core business also delivered healthy growth with the company’s business recording primary sales of 1.30 million cases in December 2025. TI further strengthened its market position in South India during the month, emerging as the second-largest national player in the South IMFL industry with a 9.7 per cent market share.
Key Highlights
- Imperial Blue whisky registers primary sales of 1.79 million cases in its first month under Tilaknagar Industries
- TI’s core business also delivered healthy growth with primary sales of 1.30 million cases
- TI further strengthened its market position in South India
- TI emerged as the second-largest national player in the South IMFL industry with a 9.7 per cent market share
- TI became the largest player in the Prestige & Above (P&A) segment in Telangana and Andhra Pradesh