
Deals19 Nov 2025, 08:54 pm
UFO Moviez secures exclusive advertising rights across 239 Miraj Cinemas screens
AI Summary
UFO Moviez, India’s largest in-cinema advertising network, has entered into a strategic alliance with Miraj Cinemas, the country’s third-largest cinema exhibition chain. Through this partnership, UFO Moviez has secured exclusive advertising rights across Miraj Cinemas’ extensive network of 239 screens. This collaboration will expand UFO Moviez’s total cinema advertising network to over 4000 screens, significantly enhancing its position as India’s largest integrator of in-cinema screen inventory. It will also increase UFO’s multiplex screen portfolio to over 2500 multiplex screens, consolidating its leadership as the largest multiplex on-screen advertising network in the country.
Key Highlights
- UFO Moviez secures exclusive advertising rights across 239 Miraj Cinemas screens
- Collaboration expands UFO Moviez’s total cinema advertising network to over 4000 screens
- Partnership increases UFO’s multiplex screen portfolio to over 2500 multiplex screens
- Strengthens UFO Moviez’s reach across key Tier 1 and Tier 2 markets
- Combines Miraj Cinemas’ and UFO Moviez’s nationwide reach with UFO's proven expertise in advertising and marketing