
Joint Venture4 Sept 2024, 06:25 pm
McDonald's India and CSIR-CFTRI Partner to Launch Multi-Millet Bun: Adding Nutritional Goodness to the Menu
AI Summary
McDonald's India (West & South), operated by Westlife Foodworld, has partnered with CSIR-Central Food Technological Research Institute (CFTRI) to launch a Multi-Millet Bun. This collaboration marks a new era in food innovation, combining CSIR-CFTRI's expertise with McDonald’s commitment to developing nutritious food options. The new Multi-Millet Bun incorporates the richness of five nutrient-dense millets, sourced from diverse parts of the country, and is packed with essential vitamins, minerals, and natural dietary fibre. This long-term partnership between McDonald's India (W&S) and CSIR-CFTRI aims to explore new avenues in nutritional innovation with benefits to the end consumer top of mind.
Key Highlights
- McDonald's India has partnered with CSIR-CFTRI to launch a Multi-Millet Bun.
- The bun is made from five nutrient-dense millets, sourced from diverse parts of the country.
- The bun is packed with essential vitamins, minerals, and natural dietary fibre.
- This collaboration marks a new era in food innovation, combining CSIR-CFTRI's expertise with McDonald’s commitment to developing nutritious food options.
- This long-term partnership between McDonald's India (W&S) and CSIR-CFTRI aims to explore new avenues in nutritional innovation.