Beamr Launches VISTA Platform, Validates NVIDIA RTX Video Super Resolution with 95% Statistical Confidence
Beamr Imaging Ltd. announced the launch of VISTA, a new managed platform designed for scalable subjective video quality testing. The platform was successfully used to validate NVIDIA RTX Video Super Resolution, demonstrating its superior perceptual quality over standard upscaling with 95% statistical confidence across 60 qualified viewers. This innovation addresses a critical industry gap by providing rapid, reliable viewer-based validation for AI-enhanced video, significantly reducing the time and cost associated with traditional subjective testing from weeks to days. The company will showcase VISTA and its NVIDIA validation at NAB Show 2026, highlighting its strategic importance for the evolving video industry.
Key Highlights
- Beamr launched VISTA, a managed platform for subjective video quality testing at scale, designed to produce verified results in days.
- VISTA validated NVIDIA RTX Video Super Resolution's higher perceptual quality over standard bicubic upscaling for 720p to 4K video.
- The validation tests were conducted with 60 qualified viewers, achieving a statistical confidence level of 95%.
- Beamr's Content-Adaptive Bitrate (CABR) technology was utilized for video compression during the quality tests.
- The VISTA platform and its NVIDIA validation results will be demonstrated at NAB Show 2026, held from April 18-22, 2026, in Las Vegas.
- Beamr CEO Sharon Carmel stated VISTA provides "real viewer validation at scale and in production speed" for video quality changes.
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