
Business UpdateOct 8, 2026, 11:01 AM
CNH Industrial Showcases Sustainable Crop Residue Management in Thailand
AI Summary
CNH Industrial N.V. highlights in its latest 'A Sustainable Year' story how its New Holland agricultural equipment is providing a practical alternative to burning crop residue for farmers in Thailand. A trial involving a New Holland TT3.50 tractor and mulcher was conducted by Thai rice farmer Pichai Tosa, demonstrating how mechanization can help manage post-harvest residue, improve soil health, and reduce reliance on chemical fertilizers. This initiative aligns with CNH Industrial's sustainability approach of leveraging its expertise, machinery, and local partnerships to address real-world farming challenges, while also noting similar programs in India.
Key Highlights
- CNH Industrial's New Holland brand tractor and mulcher trialed by Thai farmer Pichai Tosa to manage crop residue.
- The trial demonstrates how mechanization can help farmers manage post-harvest residue while supporting soil health.
- Open burning of crop residue contributes to air pollution and greenhouse gas emissions.
- CNH Industrial applies agricultural expertise, machinery, and local relationships to practical farmer challenges.
- CNH Industrial also applies a partnership-based approach to crop-residue management in India.
Price Impact
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