New LaunchJul 9, 2026, 01:02 PM
Tilray's Breckenridge Distillery Launches Breck Vodka Seltzer
AI Summary
Tilray Brands, Inc.'s subsidiary, Breckenridge Distillery, announced the launch of Breck Vodka Seltzer, a new ready-to-drink product. Available in four vibrant flavors (Lime, Grapefruit, Peach, and Tropical) with 5% ABV, the seltzer is crafted for a clean, easy-drinking experience. It is currently available in Colorado retailers and is slated for national distribution in Fall 2026, with MSRPs ranging from $11-13.99 for a 4-pack and $18.99-19.99 for an 8-pack variety.
Key Highlights
- Breckenridge Distillery, a Tilray subsidiary, launched Breck Vodka Seltzer.
- The new ready-to-drink seltzer has 5% ABV and comes in four flavors.
- Flavors include Lime, Grapefruit, Peach, and Tropical.
- Available in Colorado retailers now, expanding nationally in Fall 2026.
- MSRP: 4-pack $11-13.99; 8-pack variety $18.99-19.99.
Price Impact
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