Tilaknagar Industries Invests ₹22 Cr in Tequila Market
Tilaknagar Industries Ltd. (TI) has entered the Indian tequila market with a strategic investment of ₹22 crore in Black Tiger Distilleries Private Limited (BTD), the maker of Bodega Suprema No. 5. This investment, structured in two tranches (₹6 crore initially, ₹16 crore within 12 months), will give TI a 30% stake in BTD on a fully diluted basis. Bodega Suprema No. 5 is a 100% Blue Weber Agave tequila range, bottled in Jalisco, Mexico, and priced between ₹4,200–₹5,500. TI aims to leverage its expertise to build the tequila category in India, which is experiencing rapid growth with a projected 13% CAGR through 2030. This marks TI's third strategic investment in an emerging craft beverage company and its first in the agave spirits category, expanding its luxury portfolio.
Key Highlights
- Tilaknagar Industries invests ₹22 crore for 30% stake in Black Tiger Distilleries.
- Entry into India's fast-growing tequila market with Bodega Suprema No. 5.
- Investment targets accessible premium 100% Blue Weber Agave tequila.
- India's tequila market shows strong growth potential, projected 13% CAGR.
- Expands TI's luxury beverage portfolio into the agave category.
Price Impact
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