StockWatch
·
Gems- Jewellery And Watches
Business Update24 Aug 2026, 09:15 am

Namra Jewels Offers 15% Rakshabandhan Discount on Lab-Grown Diamonds

AI Summary

Mini Diamonds (India) Limited's wholly owned subsidiary, Namra Jewels Private Limited, has launched a special Rakshabandhan offer providing a flat 15% discount on its lab-grown diamond jewellery. This promotion, valid for one week from August 24th, 2026, aims to make the jewellery more accessible during the gifting season. The initiative is part of Namra Jewels' strategy to strengthen consumer engagement, increase awareness of lab-grown diamonds, and position itself as an affordable destination for contemporary diamond jewellery. Management highlighted that festive occasions are key gifting moments, and lab-grown diamonds' attractive price points facilitate wider design exploration and more frequent purchases.

Key Highlights

  • Subsidiary Namra Jewels offers a 15% discount on lab-grown diamond jewellery.
  • Promotion targets the Rakshabandhan gifting occasion, enhancing accessibility.
  • Aims to boost consumer engagement and awareness for lab-grown diamonds.
  • Focus on affordability and contemporary designs for broader customer appeal.