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New Launch6 Jul 2026, 04:28 pm

Novus Loyalty to Launch NoCXy AI for Enterprise Loyalty

AI Summary

Novus Loyalty Limited is developing NoCXy AI, an artificial intelligence-powered decision engine, funded by its IPO proceeds. This platform aims to revolutionize enterprise loyalty by analyzing customer behavior across multiple touchpoints to deliver personalized engagement strategies. NoCXy AI will convert customer data into actionable business intelligence, predicting behavior, identifying at-risk customers, and automating engagement. It integrates behavioral analytics, hyper-personalization, predictive intelligence, and automation, powered by 12 specialized AI agents focused on member experience, merchant/partner collaboration, and platform intelligence. The solution is designed for banks, financial institutions, fintech, retailers, and large enterprises seeking scalable AI-driven customer engagement.

Key Highlights

  • Developing NoCXy AI, an AI-powered decision engine for enterprise loyalty.
  • Utilizing IPO proceeds for product innovation and technology enhancement.
  • Platform aims to transform customer engagement through personalization and automation.
  • Powered by 12 specialized AI agents for enhanced loyalty management.
  • Targeting financial institutions, retailers, and large enterprises.