Rebranding1 Sept 2026, 06:10 pm
Vodafone Idea Unveils New Brand Identity
AI Summary
Vodafone Idea Limited (Vi) has launched a new brand identity, evolving its visual representation from a particle to a dynamic 3D sphere. This refresh signifies optimism and future possibilities for the company. Vi has also roped in Shah Rukh Khan for an upcoming campaign to tease a larger brand transformation. The new identity, which will be progressively rolled out from September 1, aims to position Vi as a partner creating meaningful experiences beyond just telecom services, supported by network expansion and innovative offerings.
Key Highlights
- Vi launches a new dynamic brand identity, evolving its visual representation.
- Shah Rukh Khan appointed as the face for upcoming brand transformation campaign.
- New identity signifies optimism and future possibilities for the company.
- Rollout of the new identity begins progressively from September 1.
- Aims to position Vi as a partner creating meaningful customer experiences.
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